The ART OF x Spider-Man™
Brand New Day Jersey
The Story
“Two Fandoms. One Fit."
As football fever takes over, Sony Pictures brings Spider-Man into the beautiful game. An exclusive jersey collaboration with UK label Art Of, created to celebrate the release of Spider-Man: Brand New Day. This one-off piece doesn’t just print a hero onto a shirt. It reimagines Peter Parker’s suit through the lens of authentic football heritage, built by a label that’s made its name championing fan culture, one considered piece at a time.
The Detail
“Built Like A Kit. Detailed Like A Suit.”
Signature red-and-blue palette, suit-inspired graphics, elevated detailing. Centrally embroidered crest. Retro fold-over collar and contrast piping, nodding to vintage football aesthetics. “ART OF” sleeve branding, grounding the piece in contemporary streetwear.
Spotted
See the ART OF x Spider-Man jersey styled for everyday moments.
The Big Screen
“Catch It On The Big Screen.”










































































